More Choice Available Now for Wheat Growers

Jeff Koscelny has a full-time job, and it’s about “bringing new, innovative wheat varieties to the western United States.

He’s the commercial lead for wheat at Bayer, which owns Westbred, a seller of wheat seed in the West. The company has seen success with its market approach of “counted seed” sales and a focus on commercial seed only (CSO) products, which Koscelny says help support future work on improving varieties. 

Read the entire article from the December 2020 issue of 

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